What do you do? It sounds like a simple question, and ideally, it has a simple answer. Whether you are an individual starting a business or an organization that’s been around for years, developing the … [Read more...] about Clarifying Your Message
When it comes to patents, it’s all about protecting your best and most original ideas. This helps you to establish ROI on your own intellectual property. On this episode of the Dynasty … [Read more...] about Patents – Protecting Your Best Original Ideas
This special episode features three guests instead of one! They’re a family-owned company featuring father, daughter, and son. In less than 4 years, the company has seen amazing growth with over 100 … [Read more...] about Marketing to Millennials
On this episode of the Dynasty Leadership Podcast, Kevin St. Clergy discusses how to build social proof in your business and why reviews are a gateway to building trust online. Too many business … [Read more...] about The Benefits of Social Proof
Mark Coronna is the Chief Marketing Officer of Chief Outsiders, a company focused on accelerating growth for their customers. Today’s show focuses on the importance of a value proposition. Mark has … [Read more...] about Marketing – A Value Proposition your customers will buy
Who is the Seattle Seahawks 12th Man and where did he come from? How about the Jack Links Sasquatch? Why do Ecolab executives wear white lab coats over their suits and ties when they visit a customer. … [Read more...] about What does your brand say about you?
Blois Olson is the Founder of Fluence Media, an agency that provides perspective, strategy, and execution to clients. They specialize in public affairs, litigation communication, labor/management, … [Read more...] about Using Local News to Boost Business
In this episode of Dynasty Leadership Podcast, I talk with Jon Austin of J. Austin & Associates. He is the guy you should have on speed dial if your business ever has a company-wide crisis. Jon is … [Read more...] about Crisis Communication – What Every CEO Should Know